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AI automation, room for better work.

Automations that take the repetitive work off your team, with a person checking what matters.

One pilot
first, expanded on real results
A person
checks what matters
In writing
data, access and scope, agreed first
AI workflow / in actionIllustrative
WORKFLOW / ENQUIRY TO ACTION

The busywork takes care of itself.

↗
New website enquiry

“We need a customer portal for our team.”

Input
✳
Understand & organiseExtract the request. Keep the context.
✓
Service Custom softwareNeed Customer portal
◇Clear request + service matchPassed ✓
↗Create CRM recordReady for follow-up ✓
◎Human checkpointReview suggested reply ✓
04 / 04Ready for human review

An enquiry gets sorted, passes the routing rules, and lands with a person for review.

01 / Sounds like you?

Give your team their attention back.

Sounds familiar? Bring us the problem
What changes
  1. Manual input

    Repetitive work consumes attention and creates delays.

  2. Controlled automation

    Software does the repeat steps; people handle the odd ones out.

  3. Useful action

    Information arrives ready for a decision, response, or next step.

02 / What you get

Build

Useful automation, from input to action.

We mix simple rules, connected tools, and AI only where it helps. Not every step needs AI, and not every task should run without a person.

Choose a capability

Different starting points. Built around your business.

IQ / Automation labIllustrative
INPUT / APPROVED SOURCENew enquiryInformation with its context
↓Extract · classify · check↓
USEFUL OUTPUTOwner assignedReady for the next step ↗
CONTROL POINTHuman reviewExceptions stay visible ◎
01 / Workflow automation

Give busywork a route.

Repeat tasks that run on their own, from start to finish. For example: catch an enquiry, check it’s complete, and send it to the right team.

These previews are illustrative. Our published client projects so far are websites. See the work →

What we automate for ourselves.

We don't have a client automation case study to show you yet. We do run our own business on these.

  1. 01

    Motion graphics from code

    We write our motion graphics as code, then render them. Edit a line, get a new cut.

  2. 02

    Gmail automation

    Routine inbox handling runs on its own. A person still reviews anything that needs a reply.

  3. 03

    Lead generation

    Finding and qualifying prospects runs as a workflow. A person decides who we approach.

  4. 04

    Customer outreach

    Follow-ups are prepared and scheduled automatically. A person approves what gets sent.

Our own use. Not client work.

03 / From brief to handover

Delivery

Your call. At every step.

We gather your requirements, bring you options and say which we would pick. You choose, then we build exactly that, and you see it take shape every week.
STEP 01 / 04

Requirements

We map your repeat work and rank where automation would help most.

Our advice. Your decision.
IQ / PROJECT WORKSPACEIllustrative

The brief, made clear.

01
The business goal
02
The people involved
03
The current constraint
04
The first useful outcome

What you take forward.

  • The working automation, connected to your tools
  • Written rules and review points
  • What the pilot taught us, limits included
  • A plan for monitoring and ownership

Built in from day one.

  • Plain rules first, AI second
  • A person checks what matters
  • Approved data and tools only
  • Test, track, improve
04 / Before we start

Questions

The details worth knowing.

Bring a repetitive task and a few examples you’re allowed to share. We can map it out before touching any live systems.
Where do I start with AI?

Start with a look at your workflows. We find the repeat work, spot where AI would help, and write down the risks and where a person should check.

What kind of automations do you build?

Document processing, inbox sorting, reports, WhatsApp flows, and assistants that answer from your own approved data.

Will AI replace our team?

No. The goal is to remove repetitive steps, not people’s judgment. Your team still handles the odd cases and the big decisions.

Do you work with our existing tools?

Yes. We build around the tools you already use, with a backup plan for when one of them fails.

Does every automation need AI?

No. Simple checks and actions often work best as plain rules. AI earns its place in jobs like reading text, pulling out information or drafting a reply.

How do you handle business data?

Before we build, we agree which data, access and outside services the automation can use. Please don’t send sensitive live data in your first message.

How do we know a pilot is ready to expand?

We agree what a good result looks like, then check real examples, odd cases, how often a person had to step in, and any tool failures. That tells us whether to improve it, expand it, or stop.

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